2012 Volvo S60 Referral M37TH5
Henrik Fisker’s radical plan to take on Tesla | Autocar
After a brave foray into electrification ended in glorious failure, the designer is back with his Ocean SUV
"You save time, explains Fisker, by rationing it strictly. At key stages of the design and engineering phases, where others might commonly lose six or nine months with “fiddling”, you commit to freezing your design and get on with making it. In the Ocean’s case, it undoubtedly helped that Fisker is both the design chief and the CEO of his eponymous company, so there’s no question of one faction fighting the other."