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Fisker may be taking longer than planned to sell out of the One, but it won't be a big deal in the end. I bet many people are on the fence about the One, as I was. Although I got the One, I hesitated due to the stock market tanking.
My guess: Fisker was anticipating about 20% conversion to ONE based on surveys, and they will end up with about 10%, much of which is attributed to the market downturn, missing details, and non-refundable part of the deposit.
Points to consider:

My guess: Fisker was anticipating about 20% conversion to ONE based on surveys, and they will end up with about 10%, much of which is attributed to the market downturn, missing details, and non-refundable part of the deposit.
Points to consider:
- Fisker needs to sell out of the Ocean One, but not before a certain reservation number. As long as they sell out within the next month or so, thats all that matters.
- When they do get to 5,000, it will be a big news event which will pump the stock AND reservation numbers. Many casual observers think Fisker will go bankrupt again before even making a single car, or that its just "vaporware". This will be a huge wakeup call to them (Or maybe these 5,000 people are just insane 😆).
- Henrik has stated in multiple interviews that he doesn't want too much attention now, since new reservations will have to wait at least 1 year. (It also brings out the vaporware, bankruptcy people in the comment sections). Since Fisker is basically sold out for a year, it could actually be detrimental to bring in more reservations, if those reservations don't convert to sales.
- The reservation ramp rate has also accelerated over the last 6 months. There is no need to spend marketing dollars when you're sold out.